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Grey Health Group Website Evolution

With any sort of design the iteration process is quite intensive. Through out the life cycle of a project design rounds touch multiple stakeholders, designers, producers, and programmers.Very rarely does the first design round make the final cut and when the public/live work arrives it can look vastly different from the original ideation. My revision of the Grey Health Group site borrowed from a previous round and ended up being a bit more light hearted. Final website is still pretty nice but has taken on a darker, more conservative, and corporate health look.

See some evolution of the design below.


We were a bit more lucky with how our creative process worked at GHG. I was able to use a large wall where I would print, markup, and iterate on designs with the creative teams more easily.Props Given to all those who have worked on this project – CD Dave Cid & Valon Mela – VIEW LIVE SITE GHG Grey Health Group