Maximizing eCommerce Potential: Power of User Journey Mapping
Maximize eCommerce potential with user journey mapping. Understand the customer's journey, identify pain points & improve conversions.
Articles
Read the latest news from ZAMARTZ and in-depth articles of our practices and utilization of our products.
zamartz advising for Liar East Labs Summer 2023 Cohort
Another year, another great opportunity to help entrepreneurs & founds understand how SEO & Marketing play a role as part of their strategy
zamartz speaking at Productsup Customer Connect event in NYC
zamartz founder and ceo Zachary Martz speaks at Productsup Customer Connect about our partnership and using A.I.
Sustainability in Retail: Achieving Eco-Friendly, Ethical & Socially Conscious Product Lifecycle
Can retail be profitable & socially conscious? The industry must prioritize ethical practices. Learn about sustainable solutions.
Headless ECommerce: Unlocking Unique User Experiences
Headless commerce decouples front-end user experience from technical processes, enabling unique & custom experiences.
Maximize Conversions: How A/B Testing Can Take Your eCommerce Brand To The Next Level
5 A/B tests all websites should attempt in order to maximize eCommerce conversion. Each test will show meaningful insights success or failure
Streamline Your E-Commerce Operations: How PLM, PIM, DAM, and P2C Can Help
Learn the benefits of PIM, PLM, DAM & P2C tools for e-commerce to improve customer experience, streamline operations, increase sales & promote products.
How Does a Digital Cookie Work?
How third-party cookies collect data from multiple websites during your browser session & create consumer profiles for targeted advertising.
General Rights & Types of Consumer Data That Need Protecting
Businesses should maintain basic human rights while thriving & not be discriminated against for exercising these rights.
Explaining Privacy Changes in Cookieless Marketing, Email, & Opt-Out Tracking
eCommerce businesses should be able to thrive while still maintaining basic human rights & not discriminated against for exercising them
Best Marketing Strategy with Privacy Changes in Cookieless, Emails, and Opt-Out Tracking.
Achieve Digital Marketing success with first-party data & learn how to protect your business by implementing consent tools.
You Are Using Pre-Order & Back-order Incorrectly? Learn why!
Many brands, both large and small, tend to use Pre-Order and Back-Order interchangeably and cause confusion in both of these processes.
Stop Using Racial & Prejudicial Technology Terms
Racial and Prejudicial terms are pervasive; This is a call to review practices, language and systems, & immediately enact plans to amend them.
Project Management – Creating an Impactful Kick-Off Deck
Learn the foundational Project Management step of a project kick-off and utilize with our Template for Project Management Presentation Decks.
Digital Marketing Channel Interaction Attribution Models
Standards attribution models may not tell the best story and may not keep up with the real-time demands of your business.