Category: Analytics
How to understand, present, and collect analytics data. Additionally, some insight on analytics theory and practical use for marketing, eCommerce and publishing.
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zamartz speaking at Productsup Customer Connect event in NYC
zamartz founder and ceo Zachary Martz speaks at Productsup Customer Connect about our partnership and using A.I.
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Digital Marketing Google AdWords Auto tagging & Adobe Omniture
The following approach will allow for both Google Analytics and Adobe Omniture to track SEM efforts and provide a method to track metrics and insure they are not double counted.
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Analytics Labs at Adobe Headquarters
Another great Analytics LABs – Tops included “Mobil is Hot”, “Presenting to C-level staff”, “Becoming a Technology Company”
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GTM Google Universal Analytics Custom Event Tracking
Google Tag Manager (GTM) Universal Analytics Custom Event Tracking with the DataLayer – How to track custom events with Google Universal Analytics in GTM.






