Articles
Read the latest news from ZAMARTZ and in-depth articles of our practices and utilization of our products.
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Master Campaign Tracking with Campaign Link Builder
Campaign Link Builder; Master UTM tagging for GA4 tracking, automated ad platform tagging, & LLM-driven analytics.
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Top 5 Small Businesses Tools
All small business owners will tell you their passion is in their work, more than likely time is spent in the clerical & operational tasks.
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5 Decisive Data Feed Management Practices
Your Data Feed or Product Feeds have issues, but there are some best practices for what you should DO and pitfalls you DON’T want to make.
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Understanding Digital Testing Terminology, QA to UAT to E2E
You may have heard some of these common digital testing terms, such as QA, UAT, or E2E testing, but have you been using them correctly?
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10 Common eCommerce Terms & jargon explained
Explanations of some common eCommerce abbreviations, acronyms & terms while avoiding some marketing, payment, or technical focused items.
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You Are Using Pre-Order & Back-order Incorrectly? Learn why!
Many brands, both large and small, tend to use Pre-Order and Back-Order interchangeably and cause confusion in both of these processes.
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Stop Using Racial & Prejudicial Technology Terms
Racial and Prejudicial terms are pervasive; This is a call to review practices, language and systems, & immediately enact plans to amend them.
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Project Management – Project Timelines vs. Work Breakdown Structure (WBS)
How detailed should you get with timelines and schedules. Use the right method to show the correct level of detail to different stakeholders.
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Project Management – Meaningful Executive C-Suite Presentation Deck
Learn how to deliver high-level status of the project(s) to the c-suite of your company to align with goal(s) for the organization.
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Project Management – Crafting an Effective Steering Committee Presentation Deck
Learn how to craft an effective steering committee deck presentation for key stakeholders or functional owners of a project.
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Project Management – Creating an Impactful Kick-Off Deck
Learn the foundational Project Management step of a project kick-off and utilize with our Template for Project Management Presentation Decks.
