Explaining Privacy Changes in Cookieless Marketing, Email, & Opt-Out Tracking
eCommerce businesses should be able to thrive while still maintaining basic human rights & not discriminated against for exercising them
Articles
Read the latest news from ZAMARTZ and in-depth articles of our practices and utilization of our products.
Project Management – Meaningful Executive C-Suite Presentation Deck
Learn how to deliver high-level status of the project(s) to the c-suite of your company to align with goal(s) for the organization.
Project Management – Crafting an Effective Steering Committee Presentation Deck
Learn how to craft an effective steering committee deck presentation for key stakeholders or functional owners of a project.
Project Management – Creating an Impactful Kick-Off Deck
Learn the foundational Project Management step of a project kick-off and utilize with our Template for Project Management Presentation Decks.
Project Management – Creating Meeting Time to Focus
Finding time for meetings is hard but getting focus is harder. Grab attention and also build in some healthy space throughout your day.
Project Management – Meeting Best Practices
Learn the most common, and arguably most important, part of project management – the ability to hold and lead successful meetings.
Project Management : Request for Information vs. Request for Proposal
Learn the slight nuances, but important differences, between a request for information (RFI) and a request for proposal (RFP).
My 2017 Personalization Speaking Tour, Corra Event
I have had a whirlwind year with some amazing speaking opportunities. The talks started with Monetate and an East-coast tour, where I spoke inNew York City, Boston, and Chicago. My little speaking tour came full-circle with a Corra Sponsored event in New York City.
End of Club Monaco tour with Monetate
After a mini tour with Monetate, I rounded out the end of my tour with a final stop in Chicago Illinois.
Digital Marketing Channel Interaction Attribution Models
Standards attribution models may not tell the best story and may not keep up with the real-time demands of your business.
Digital Marketing Google AdWords Auto tagging & Adobe Omniture
The following approach will allow for both Google Analytics and Adobe Omniture to track SEM efforts and provide a method to track metrics and insure they are not double counted.
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