I have had a whirlwind year with some amazing speaking opportunities. The talks started with Monetate and an East-coast tour, where I spoke inNew York City, Boston, and Chicago. My little speaking tour came full-circle with a Corra Sponsored event in New York City.
Standards attribution models may not tell the best story and may not keep up with the real-time demands of your business.
The following approach will allow for both Google Analytics and Adobe Omniture to track SEM efforts and provide a method to track metrics and insure they are not double counted.
Learn about Digital Marketing Channels, how they were used Then & how they should be used Now. Review descriptions and examples of them all!